Archive for February, 2012
How Smartphones Have Changed News Creation and Consumption
Feb 27
The Impact of Smartphones on News Consumption
If you’re looking for news about any topic, where do you go? If your answer was “online” you are part of the vast majority who rely on the internet for their information. Go back to the pre-internet world and answer my question again. Would you have answered “TV” or maybe an equal form of traditional media? There’s a high probability you would. For the Net Generation, or Digital Natives if you will, the concept of living in a world with no access to the Internet whatsoever is difficult to comprehend. This generation has become somewhat dependent of online resources. More >
| Print article | This entry was posted by EIC Social Media Team on February 27, 2012 at 5:13 pm, and is filed under Smartphones. Follow any responses to this post through RSS 2.0. You can leave a response or trackback from your own site. |
What to Expect from the iPad 3?
Feb 24
Although Apple hasn’t officially confirmed it yet, there have been many rumors about the specifics of the iPad 3. Based on these rumors, iPad 2 owners have started to sell their tablets; eagerly waiting for the announcement of the iPad 3, which is scheduled for March 7. People are speculating about every possible new feature for the new generation of iPads. The additions, which I’ll discuss later, haven’t been officially confirmed by Apple yet, but there are a few interesting rumors circulating around at this point. In December 2011, there had been plenty of rumors about two versions of the iPad 3: a mid-range version and a high-end one. The mid-range version is thought to be a mini iPad 3, while the high-end version is about the same size as the current iPad. More >
| Print article | This entry was posted by EIC Social Media Team on February 24, 2012 at 5:19 pm, and is filed under Tablets. Follow any responses to this post through RSS 2.0. You can leave a response or trackback from your own site. |
Tablet Wars: Android vs. iPad
Feb 22
The world has become an interesting place since Apple launched its iPad in 2010; but it wasn’t the first of its kind available at that time. The device shows some resemblance to the already existing iPhone. In 2011, the iPad 2 was released and received more positive feedback than the iPad. Many people complained that the original iPad didn’t have a built-in camera, so naturally, the iPad 2 did. It was only a matter of time before competition caught up (e.g. Samsung Galaxy Tab, Motorola Xoom, Amazon’s Kindle Fire, etc.), but the iPad has always been a bit more expensive than any Android tablet. With the iPad 3 to be released in March, the choice gets slightly more interesting for some. Are you also having troubles making a choice between the two? Here’s a simple description of the capabilities of both. More >
| Print article | This entry was posted by EIC Social Media Team on February 22, 2012 at 5:21 pm, and is filed under Tablets. Follow any responses to this post through RSS 2.0. You can leave a response or trackback from your own site. |
How to Use Instagram for Marketing
Feb 20
If you’re an iPhone owner, chances are you’re using Instagram. According to HubSpot, Instagram has gained almost 15 million users in 2011, which I believe is a very good reason for marketers to realize that there’s an incredible potential here. SocialFresh even stated that it has become larger than FourSquare, another mobile social network that was launched a year before Instagram. More >
| Print article | This entry was posted by EIC Social Media Team on February 20, 2012 at 7:23 pm, and is filed under Apps. Follow any responses to this post through RSS 2.0. You can leave a response or trackback from your own site. |